Research Output

168 Publications/Creative Works (including art exhibitions) in my career


Research Projects in Progress

Multi-plAtform Game Innovation Centre (MAGIC)

Awarded 10 million a transdisciplinary research project of which 460k is granted to my research a Primary Investigator for subtopic “Game Design for Entertainment” – Focusing on content development and borrowing from contemporary games made for consumption in popular culture; we examine technical aspects of game design, integrating it with research that examines popular trends. We incubate game research by working with unique visuals and game-play concepts. Our research will looks at appeal in visual characterization and interaction, e.g. visual, aural, and interactive design. Our hypothesis is that there are particular archetypes used in popular game design. Their influence on the appeal of any particular game is measurable. This research strives to understand more clearly what these elements of game design are. In furthering an understanding of the mechanisms that determine how design for games forms a compelling narrative our case studies will result in materials that have a popular appeal and success in the marketplace. We will investigate the following:

  • Analyze and understand trends in the marketplace.
  • Develop content that matches the needs of contemporary popular culture.
  • Push production and technical development to lower costs and streamline production.

Key Tasks: Research on popular game genre, technical aspects of game design, and develop a prototype supporting a proposal demonstrating the research investigated.

This research will develop and nurture locally significant, creative properties, technical pipelines, and insights. This research will attempt to create a viral website that expands the viewing platform for outlets of animation content. Our focus is on creating internationally recognized innovative works within this unexplored content area.

Discourse as Interactive Entertainment and Investigation

Talking, Acting, Thinking Characters. Exploring Appeal in Content with 3D based web characters and scenarios – Taking work created in 2002 and updating it with new characterizations and personalities the result of this research is a portfolio of characters that talk online to persons located anyplace in the world. Designed to leverage the uniquely visual nature of animation, in combination with the dynamic quality of the oral-storytelling tradition, our goal is to transcend national boundaries, embrace, explore and extend emerging production practices, and create and enhance experimentation and exploration of the animated form. We are developing for exploitation web-based animation narrative and design, exploring the dynamic of context, exposition and expression, and interface the work with an international audience in such a way as to enable the system to learn from audience interaction.

Invited Presentations at Meetings/Workshops

  • Chavez, M., Science and Art: Third International Forum on the Innovations in Digital Media, Focus: Serious Games and Educational Digital Media, Sponsored by Beijing University of Technology, “Cinematics and Narratives: movie making in an academic research environment,” (Nov 2012)
  • Chavez, M., Jayabalan, S., Sarvaiya, S., Mak H.K., CGAT 2013 Workshop: Advances in Games Technology, April 2013, “An Investigation in Appeal in Talking Characters”
  • Chavez, M., Science and Art: Third International Forum on the Innovations in Digital Media, Focus: Serious Games and Educational Digital Media, Sponsored by Beijing University of Technology, “Cinematics and Narratives: movie making in an academic research environment,” (Nov 2012)
  • Chavez, M., From Pencils to Pixels – Innovations that Transform Digital Animation, “Future Cinema: Simulation in Animation” Nanyang Technological University, North Academic Complex, (Apr 2011)
  • Chavez, M., Capital City Arts Initiative lecture series on contemporary art practice, Nevada Neighbors XXXV: Emerging Animation (Sept 2011)
  • Keynote address: “Future Cinema” Defence Science Research Conference 2011 – Symposium on Serious Gaming, August 2011
  • Invited presentation: Chavez, M., “The Future of Cinema and 3D Stereoscopy: Challenges Facing Film-Makers,” 11th Jeonju International Film Festival (JIFF) in Jeonju, South Korea, (May 2010).
  • Invited presentation: Chavez, M., “Creative Imagination and Cultural Technology,” International Symposium in Seoul, South Korea, ” Specialization and Collaboration: Approach to Interdisciplinary Research in Contemporary Animation,” (Feb 2010).
  • Chavez, M., ISEA2011 Istanbul the 16th International Symposium on Electronic Art, Paper: Active Cinema, September 2011
  • Chavez, M., Future Cinema “From Pencils to Pixels – Innovations that Transform Digital Animation” An IBM-NTU Seminar, April 2011
  • Chavez, M., The Rise of the Creative Economy, The 23nd Society for Animation Studies Annual Conference, Cultural Center of the University of Indianapolis, Athens Campus, Panelist: “Animation Studies – Pedagogy and new frontiers.” (Mar 2011).
  • Chavez, M., Popular/American Culture Associations – SWTX PCA/ACA 2011 Joint Conference “Experiments with an Animation System Designed to Dynamically Manipulate Emotion” (Apr 2011).
  • Chavez, M., “From Passive to Active: Adaptive Design and Future Visions with Real-time Simulation in Animation” University of Technology Sydney: SIAF Symposium 2010 ‘Aesthetics and Timing in Animation’ (Sept 2010).
  • Chavez, M., “Cinematics and Narratives,” ISEA2010 RUHR. ISEA2010 RUHR the 16th International Symposium on Electronic Art, Artist presentation, (2010).
  • Chavez, M., Liu, L., Animation Evolution, The 22nd Society for Animation Studies Annual Conference, Edinburgh College of Art, 9-11th July 2010, “From Active to Proactive: New Opportunities for Real-time Simulation in Animation”(2010)
  • Chavez, M. Liu, L., (2010) CGAT -Computer Games and Allied Technology 2010 Best Research Paper Award, Cinematics and Narratives: Development of a Prototype System, (2010)
  • Chavez, M., Liu L., “Specialization and Collaboration: Approach to Interdisciplinary Research in Contemporary Animation,” Presentation, Dongguk University, (2010).
  • Chavez, M., “From the Animation Industry to Academia and Research,” Computer Graphics (CG) Quarterly, Volume 44, Number 1, ACM SIGGRAPH Publication, Visual Research, Evaluation and Assessment in the Age of Computer Graphics, (February 2010).
  • Chavez, M., Computer Games, Multimedia and Allied Technology 09 Conference, Workshop titled “Advances in Games Technology” presenting “Cinematics and Narratives – Immersive encounters in Co-Space,” (2009)
  • Chavez, M., Conradi, I., Liu, L., Cinematics and Narratives: Creating an Archetypal Character Based Experience. ISEA2009 – 15th International Symposium on Electronic Art, (2009).
  • Chavez, M., Gregory, A., Voyage to the Age of the Dinosaurs: An Experiential Learning Situation with Undergraduates, Graduates, and Visiting Professionals. Presentation, SIGGRAPH Asia 2009 Educators Program Yokohama, Japan, (2009).
  • Chavez, M., PISAF Puchon International Student Animation Festival, “The Expansion of Animation in the New Media Environment” (2008)
  • Chavez, M., Teaching Cinematic Literacy in the Singapore Prison System, Presented an paper at the Machinima China Festival 2008, Organized by AKQA, Association of Machinima Arts & Sciences (AMAS) and The Comics Art Association of Wuhan (CAA), Wuhan City, Hubei Province, China, (May 2008)
  • Chavez, M., International Teaching Philosophies Panel at The Broadcast Education Association, (Apr 2007)
  • Mark Chavez. 2005. Avatar teachers: CLONE3D and NTU/SADM. In ACM SIGGRAPH 2005 Educators program (SIGGRAPH ’05), Patricia Beckmann-Wells (Ed.). ACM, New York, NY, USA, , Article 19 . DOI=10.1145/1187358.1187383 http://doi.acm.org/10.1145/1187358.1187383 ACM SIGGRAPH 2004, Displayed research of work that encompassed the creation a piece, “CLONE3D Artificial Comedy and Real Time 3D Characters” 3DX Demo or Die, state of the art in real-time graphics (Aug 2004)
  • ACM SIGGRAPH Los Angeles Local Chapter meeting 2004 at Otis School of Art and Design, Showed research done on web-based real time 3d characters
  • Chavez, M., ACM SIGGRAPH ELECTRONIC THEATER 1993, Acclaim Entertainment, Motion Capture Technology, (1993)
  • Chavez, M., ACM SIGGRAPH LOS ANGELES LOCAL CHAPTER MEETING 1983 AT California Institute Of Technology, Showed an animated short (frame-by-frame) executed and projected in laser light.

 

Official Selection Film Festivals & Competitions: Vengeance + Vengeance

  • Albuquerque Film and Media Experience (June 2013)
  • Vegas Indie Film Fest! (May 2013)
  • Beverly Hills Film Festival (May 2013)
  • 22nd Arizona International Film Festival (Apr 2013)
  • Animation Hall of Fame’s (AHOF) Savannah International Animation Festival (Apr 2013)
  • Jeridoo Universal Film Festival (Apr 2013)
  • Colortape International Film Festival (Apr 2013)
  • Boston Science Fiction Film Festival (Feb 2013)
  • Canada International Film Festival 2013 (Jan 2013)
  • The Accolade Competition, 2013 (Jan 2013)
  • The California Film Awards (Jan 2013)
  • Love Unlimited Film Festival (Dec 2012)
  • European Film Festival (Nov – Dec 2012)
  • Oaxaca FilmFest (Nov 2012)
  • Urban Mediamakers Film Festival (Nov 2012)
  • Vegas Cine Fest, 2012 (Oct 2012)
  • Marbella International Film Festival (Oct 2012)
  • Roseville Animation Festival (Sept 2012)

 

Awards Based on Research

[Vengeance + Vengeance] Awards

 

  • Vegas Indie Film Fest! (May 2013)
    Bronze Bulb Award
  • Beverly Hills Film Festival (May 2013)
    Best Animation Award
  • Animation Hall of Fame’s (AHOF) Savannah International Animation Festival (Apr 2013)
    Best Game Animation Award
  • Colortape International Film Festival (Apr 2013)
    Best Animation & Best Direction
  • Canada International Film Festival 2013 (Jan 2013)
    Royal Reel Award
  • The Accolade Competition, 2013 (Jan 2013)
    Award of Merit
  • The California Film Awards (Jan 2013)
    Best Animated Short
  • Love Unlimited Film Festival (Dec 2012)
    Best of Fest Visual Effects
  • Urban Mediamakers Film Festival (Nov 2012)
    Third Prize
  • Vegas Cine Fest, 2012 (Oct 2012)
    Honorary Mention
  • Marbella International Film Festival (Oct 2012)
    Best Animation Award
  • CGAT – Computer Games and Allied Technology 2010, Cinematics and Narratives: Development of a Prototype System, Chavez, M., Liu, L., (Apr 2010)
    Best Research Paper Award

 

Other Screenings and Gallery Exhibitions

Private Screenings

  • “Animation Crossings”, Film Garde Bugis+, presenting [Vengeance+Vengeance] (as director), (Jan 2013)
  • “Perspectives in Animation”, Hong Kong Institute of Vocational Education,(Lee Wai Lee) Department of Multimedia and Internet Technology (MIT), ACM SIGGRAPH Local Hong Kong Chapter, presenting [Vengeance+Vengeance] (as director), (Mar 2012).

 

Exhibitions

  • Port of Call: Selected Works by Faculty from Nanyang Technological University’s School of Art, Design & Media (ADM), ADM Gallery 1 & 2, (Feb – Apr 2011).
  • The International Academic Advisory Panel (IAAP), Animation Faculty Exhibition, Nanyang Technological University, School of Art, Design and Media, Outer Gallery, (Nov 2010).
  • The International Animation Journalist Visit to ADM Animation, Nanyang Technological University, School of Art, Design and Media, Outer Gallery, Animation Faculty Exhibition, Outer Gallery, (Nov 2010).

 

Citation Count on Exhibitions

  • Euro Weekly News, “Talent on the silver screen: Seventh Marbella Film Festival, Hallett, Nicole, close with a glitzy bang” Nicole Hallett (Oct 2012)
  • Giles Brown, Talk Radio Europe, Live on Air Interview, 88.9fm or 91.9fm.
  • Chandock, Ishpreet “[Vengeance+Vengeance] wins the Best Animation Film Award at the Marbella International Film Festival 2013 – In Repartee with Mark Chavez” Animation Express (Oct 2012)
  • UCLA Feature Stories & News – Alumnus Wins Best Animation Award at The Marbella Film Festival in Spain, Announcement (Nov 2012)
  • Mediacorp, News, News and Current Affairs (Chinese), Gun Violence in the United States (Jan 2013)

 

Publications

1 Book

  • Self-published, Chavez, M., Cinematics and Narratives: movie making in an academic environment., ISBN: 978-981-07-2660-7, (July 2012)

 

9 Journal

  • Chavez, M., Chang, Y., “Cinematics and Narratives: Movie Authoring & Design Focused Interaction,” Live Visuals, Leonardo Electronic Almanac (LEA) (ACCEPTED) (2013).
  • Chavez, Mark Joseph; Animation Trends in New Media in Southeast Asia, PISAF, -한국만화애니메이션학회 국제학술대회 공진화 (共進化) 하는 만화 애니메이션, 31~ 37 쪽 (총 7 쪽)2008한국만화애니메이션학회
  • Chavez Mark J., Approach to Interdisciplinary Research in Contemporary Animation, Visual Culture Content Researchers International Conference, Dongguk University, Creative Imagination & CT) 2010
  • CHAVEZ, MARK; LIORET, ALAIN; Ylem, Artificial Beings That Look Back At Us, 2006
  • Chavez, Mark; Avatar teachers: CLONE3D and NTU/SADM, ACM SIGGRAPH 2005 Educators program 19, 2005, ACM
  • Chavez, Mark; From the animation industry to academia and research, ACM SIGGRAPH Computer Graphics 4415, 2010, ACM
  • Shen, Zhiqi; Miao, Chunyan; Zhang, Liang; Yu, Han; Chavez, Mark J; An emotion aware agent platform for interactive storytelling and gaming, Proceedings of the International Academic Conference on the Future of Game Design and Technology, 257-258, 2010, ACM
  • Chavez, Mark J; Conradi, Ina; Linyi, Liu; Telford, Jamie; Interactive Cinematic Experience Supported by Real-time Simulation System: Technology, Methodology and Ideology
  • Chang, Yun-Ke; Morales-Arroyo, Miguel A; Chavez, Mark; Jimenez-Guzman, Jaime; Social interaction with a conversational agent: an exploratory study, Journal of Information Technology Research (JITR), 1314-26, 2008, IGI Global

 

6 Conference Proceedings

  • Jacobson, Michael J; Kim, Beaumie; Miao, Chunyan; Shen, Zhiqi; Chavez, Mark; Design perspectives for learning in virtual worlds, Designs for Learning Environments of the Future, 111-141, 2010, Springer
  • Chang, Yun-Ke; Chavez, Mark; Morales-Arroyo, Miguel A; Jiménez, Jaime; An Active Cinema Experience: A Study on User Expectation and Perceived Gratifications of a Real-time Animated Film System, Information Technology: New Generations (ITNG), 2012 Ninth International Conference on, 674-679, 2012, IEEE
  • Mark J. Chavez, Aung Sithu Kyaw; A Gesture-Based Interface and Active Cinema. Affective Computing and Intelligent Interaction – Fourth International Conference, ACII 2011, Memphis, TN, USA, October 9-12, 2011, Proceedings, Part II; 01/2011
  • Chavez, Mark J; Gregory, Andrew; Yeung, Lau; Xueli, Wang; Voyage to the Age of the Dinosaurs project, an experiential learning situation with undergraduates, graduates and visiting professionalsACM SIGGRAPH ASIA 2009 Educators Program 6, 2009, ACM
  • Jacobson, Michael J; Miao, Chunyan; Kim, Beaumie; Shen, Zhiqi; Chavez, Mark; Research into learning in an intelligent agent augmented multi-user virtual environment, Web Intelligence and Intelligent Agent Technology, 2008. WI-IAT’08. IEEE/WIC/ACM International Conference on, 3348-351, 2008, IEEE
  • Hamilton, Eric; Baylor, Amy; Chavez, Mark; Cole, Ron; Digiano, Chris; Hurford, Andy; Jacobson, Michael; Kapur, Manu; Lee, Leo; Lesh, Richard; Assessment of Group and Individual Learning through Intelligent Visualization (AGILeViz), Proceedings of the 2007 conference on Artificial Intelligence in Education: Building Technology Rich Learning Contexts That Work, 714-714, 2007, IOS Press
  • Chavez, Mark; Artificial Intelligence and Dynamic Design: Adaptive Real Time 3D Characters, Information Visualization, 2006. IV 2006. Tenth International Conference on, 804-810, 2006, IEEE

 

1 Conference Presentation

  • Chavez, M., Science and Art: Third International Forum on the Innovations in Digital Media, Focus: Serious Games and Educational Digital Media, Sponsored by Beijing University of Technology, “Cinematics and Narratives: movie making in an academic research environment,” (Nov 2012)
  • Chavez, M., Jayabalan, S., Sarvaiya, S., Mak H.K., CGAT 2013 Workshop: Advances in Games Technology, April 2013, “An Investigation in Appeal in Talking Characters”
  • Chavez, M., Science and Art: Third International Forum on the Innovations in Digital Media, Focus: Serious Games and Educational Digital Media, Sponsored by Beijing University of Technology, “Cinematics and Narratives: movie making in an academic research environment,” (Nov 2012)
  • Chavez, M., From Pencils to Pixels – Innovations that Transform Digital Animation, “Future Cinema: Simulation in Animation” Nanyang Technological University, North Academic Complex, (Apr 2011)
  • Chavez, M., Capital City Arts Initiative lecture series on contemporary art practice, Nevada Neighbors XXXV: Emerging Animation (Sept 2011)
  • Keynote address: “Future Cinema” Defence Science Research Conference 2011 – Symposium on Serious Gaming, (Aug 2011)
  • Invited presentation: Chavez, M., “The Future of Cinema and 3D Stereoscopy: Challenges Facing Film-Makers,” 11th Jeonju International Film Festival (JIFF) in Jeonju, South Korea, (May 2010).
  • Invited presentation: Chavez, M., “Creative Imagination and Cultural Technology,” International Symposium in Seoul, South Korea, ” Specialization and Collaboration: Approach to Interdisciplinary Research in Contemporary Animation,” (Feb 2010).
  • Chavez, M., ISEA2011 Istanbul the 16th International Symposium on Electronic Art, Paper: Active Cinema, (Sept 2011).
  • Chavez, M., Future Cinema “From Pencils to Pixels – Innovations that Transform Digital Animation” An IBM-NTU Seminar, (Apr 2011).
  • Chavez, M., The Rise of the Creative Economy, The 23nd Society for Animation Studies Annual Conference, Cultural Center of the University of Indianapolis, Athens Campus, Panelist: “Animation Studies – Pedagogy and new frontiers.” (Mar 2011).
  • Chavez, M., Popular/American Culture Associations – SWTX PCA/ACA 2011 Joint Conference “Experiments with an Animation System Designed to Dynamically Manipulate Emotion” (Apr 2011).
  • Chavez, M., “From Passive to Active: Adaptive Design and Future Visions with Real-time Simulation in Animation” University of Technology Sydney: SIAF Symposium 2010 ‘Aesthetics and Timing in Animation’ (Sept 2010).
  • Chavez, M., “Cinematics and Narratives,” ISEA2010 RUHR. ISEA2010 RUHR the 16th International Symposium on Electronic Art, Artist presentation, (2010).
  • Chavez, M., Liu, L., Animation Evolution, The 22nd Society for Animation Studies Annual Conference, Edinburgh College of Art, 9-11th July 2010, “From Active to Proactive: New Opportunities for Real-time Simulation in Animation”(2010).
  • Chavez, M. Liu, L., (2010) CGAT -Computer Games and Allied Technology 2010 Best Research Paper Award, Cinematics and Narratives: Development of a Prototype System, (2010).
  • Chavez, M., Liu L., “Specialization and Collaboration: Approach to Interdisciplinary Research in Contemporary Animation,” Presentation, Dongguk University, (2010).
  • Chavez, M., “From the Animation Industry to Academia and Research,” Computer Graphics (CG) Quarterly, Volume 44, Number 1, ACM SIGGRAPH Publication, Visual Research, Evaluation and Assessment in the Age of Computer Graphics, (Feb 2010).
  • Chavez, M., Computer Games, Multimedia and Allied Technology 09 Conference, Workshop titled “Advances in Games Technology” presenting “Cinematics and Narratives – Immersive encounters in Co-Space,” (2009).
  • Chavez, M., Conradi, I., Liu, L., Cinematics and Narratives: Creating an Archetypal Character Based Experience. ISEA2009 – 15th International Symposium on Electronic Art, (2009).
  • Chavez, M., Gregory, A., Voyage to the Age of the Dinosaurs: An Experiential Learning Situation with Undergraduates, Graduates, and Visiting Professionals. Presentation, SIGGRAPH Asia 2009 Educators Program Yokohama, Japan, (2009).
  • Chavez, M., PISAF Puchon International Student Animation Festival, “The Expansion of Animation in the New Media Environment” (2008).
  • Chavez, M., Teaching Cinematic Literacy in the Singapore Prison System, Presented an paper at the Machinima China Festival 2008, Organized by AKQA, Association of Machinima Arts & Sciences (AMAS) and The Comics Art Association of Wuhan (CAA), Wuhan City, Hubei Province, China, (May 2008).
  • Chavez, M., International Teaching Philosophies Panel at The Broadcast Education Association, (Apr 2007).
  • Chavez, M., 2005. Avatar teachers: CLONE3D and NTU/SADM. In ACM SIGGRAPH 2005 Educators program (SIGGRAPH ’05), Patricia Beckmann-Wells (Ed.). ACM, New York, NY, USA, Article 19. DOI=10.1145/1187358.1187383 http://doi.acm.org/10.1145/1187358.1187383, ACM SIGGRAPH 2004, Displayed research of work that encompassed the creation a piece, “CLONE3D Artificial Comedy and Real Time 3D Characters” 3DX Demo or Die, state of the art in real-time graphics (Aug 2004).
  • Chavez, M., ACM SIGGRAPH Los Angeles Local Chapter Meeting at Otis School of Art and Design, Showed research done on web-based real time 3d characters (2004).
  • Chavez, M., ACM SIGGRAPH Electronic Theater 1993, Acclaim Entertainment, Motion Capture Technology, (1993).
  • Chavez, M., ACM SIGGRAPH Los Angeles Local Chapter Meeting at California Institute Of Technology, Showed an animated short (frame-by-frame) executed and projected in laser light (1983).

 

1 Research Poster

  • Chavez, Mark; Lan, Tan Siew; Establishing intelligence in dynamic real time 3D characters, ACM SIGGRAPH 2006 Research posters, 176, (2006).

 

Papers at Research Gate

Editorial Board Members
SIGGRAPH Asia 2013 Hong Kong, Art Gallery Programme Chair, a top tier conference, ACM SIGGRAPH Conference and Exhibition on Computer Graphics and Interactive Techniques in Asia opens in Hong Kong on (Nov 2013): to curate materials to be published in the ACM Digital Library.

SIGGRAPH Asia 2008 Hong Kong, Art Gallery Programme Chair, a top tier conference, ACM SIGGRAPH Conference and Exhibition on Computer Graphics and Interactive Techniques in Asia opens in Hong Kong on (Nov 2013): to curate materials to be published in the ACM Digital Library.

Grants Received

November 2012 to November 2017

Awarded November 2012, “Multi-plAtform Game Innovation Centre” (MAGIC), “Game Design for Entertainment”(Externally Funded) / S$10,000,000 / PI External National Research Foundation – Media Development Authority (NRF/MDA) 10 million, (S$460,000) is granted to my research, External National Research Foundation / Media Development Authority (NRF/MDA) 10 million, 460k is granted to my research

December 2008 – December 2011

“Cinematics and Narratives: creating stories within real-time visual toolsets” (CaN), NRF2008IDM-IDM004-003 / PI (S$1,700,000), Externally funded NRF/MDA 1.7 million SGD